Marriott International, Inc. is celebrating the launch of The Westin London City, its 1,000th hotel in Europe, the Middle East and Africa. The property also marks the debut of the Westin Hotels & Resorts brand in the UK market.
As the company celebrated this milestone, it also announced that across 2022 and 2023, it expects to add more than 200 properties, which equates to 38,000 rooms, in Europe, the Middle East and Africa.
“I’m very proud of reaching 1,000 Marriott International hotels across EMEA. This growth milestone is symbolic of our rich history and bright future, and it feels fitting that our 1,000th property is a fantastic Westin in London,” said Satya Anand, president, Marriott International, EMEA. “Last year alone, we opened nearly 90 properties across EMEA, including brand debuts in destinations such as Ibiza, Reykjavík and Cairo, as well as additional openings in established markets such as London and Dubai. I am excited to further enhance our portfolio, bringing even more unique travel experiences to our guests, and look forward to continuing to drive value for our owners and franchisees through our world-class brands, comprehensive business support systems and our industry-leading loyalty platform, Marriott Bonvoy.”
Luxury hotels and residential properties continue to be in high demand with consumers, especially across the Middle East, representing more than 20 percent of the company’s signed pipeline units in the region. This year’s highly anticipated openings include W Dubai — Mina Seyahi, which opened this month, and in May this year, the company expects to introduce The Ritz-Carlton brand in Jordan with the opening of The Ritz-Carlton, Amman.
The company also continues to support the growth of the tourism sector in Saudi Arabia, with four luxury hotels expected to open across 2022 and 2023. Planned additions include two luxury hotels at the highly anticipated Red Sea Project including The St. Regis Red Sea Resort. Qatar is also expected to see the addition of four luxury hotels across 2022 and 2023, including the stunning Palais Vendôme, a Luxury Collection Hotel, Doha and The Doha EDITION.
Marriott also continues to see growth in the branded residential sector in the Middle East, heralding a new era of residential luxury. Branded residences are poised to meet evolving lifestyle changes and growing interest from homeowners in on-demand amenities and services from trusted brands. Marriott recently opened W Residences Dubai — The Palm, which features 104 homes spread over eight mansions, and expects to add four more branded residential projects in the Middle East across 2022 and 2023, including The Residences at The St. Regis Marsa Arabia Island, The Pearl Qatar.
